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Automa-Tech Advanced Technologies Announces Merger with ORC imaging
September 3, 2007 |Estimated reading time: 2 minutes
Automa-Tech Advanced Technologies CEO Mr. Serge Charbonnier has announced a merger with its branch company, ORC imaging Corporation, located in City of Industry, California, U.S. Under the new structure, the company will market all of its UV exposure products under the new name, Automatech-ORCi.
Effective immediately, ORC imaging's product portfolio of imaging equipment manufactured in the U.S. will be marketed worldwide through the Automa-Tech Sales and Service organization including North America, Europe and Asia. The ORC imaging facility will continue manufacturing its well-known manual and automated imaging systems for the PCB imaging and IC substrate industries.
This move further extends Automa-Tech Advanced Technologies' global presence and its ongoing strategy to maintain its premier position by manufacturing state of the art imaging equipment on three different continents: North America, Europe and Asia. To that end, the company announced that it will sign an OEM agreement with ORC's long-term Asian distributor, WKK Distribution, to market under WKK's own name select semi- and fully automatic exposure systems for inner layers, outer layers and solder mask in the territories served by WKK Distribution, not inclusive of South Korea and Japan.
Erick Walker, General Manager, ORC imaging, commented, "The merger into our parent company is not only a strategic move for us but it is a relationship that makes sense. By joining our well-established products--particularly in the imaging of PCB Inner Layer boards--with the wide range of equipment from Automa-Tech and its extended networks in North America, Asia and Europe; the company will be better able to deliver any imaging solution to any customer worldwide, and provide them with 'close-to-the-customer' excellence in service."
Frederic Baradel, Sales and Marketing Director, Automa-Tech Advanced Technologies, added, "There is great synergy between the two product lines. We will be stronger and able to address different segments and technologies. Our worldwide common installed base of more than 800 automated equipments will offer us strategic relationships with existing and new customers."
Hamed El Abd, President, WKK Distribution, commented, "WKK has been working with ORC Imaging for 20 years. During that time, we have seen many changes in the company. The one thing that has not changed is the commitment to deliver equipment with the technical qualities that have made the ORC brand one that is much respected in the industry. Furthermore, we are delighted to continue working with Automa-Tech ORCi to deliver the same high quality and innovative equipment to our market."
About ORC imaging Corporation
ORC imaging is a premier supplier of mainly automated capital equipment for the electronic substrate, flexible and rigid board PCB imaging market. The company provides advanced imaging and automation solutions tailored to the industry's leading manufacturers, enabling them to substantially increase their productivity and profitability through ORC imaging technology, products and services.
About Automa-Tech Advanced Technologies
Automa-Tech (Paris Stock Exchange: OMA) is a world leader in providing capital equipment, primarily for printed circuit boards (PCBs), flexible printed circuit board (FPCs) and the Integrated Circuit Substrate industry (ICS). The company designs, develops, manufactures, markets and services manual, semi-automated and automated imaging systems for PCBs, FPCs and ICS.
About WKK Distribution
WKK Distribution is a trading and distribution company supplying capital equipment, materials and services to the printed circuit board industry throughout Asia. WKK Distribution is part of the Wong's Kong King International (Holdings) Ltd. which is listed on the Hong Kong Stock Exchange. WKK has offices in the United States, the People's Republic of China, Taiwan, Japan, Thailand, Singapore, Malaysia and the Philippines.