Shengyi Technology names Hickman VP of OEM Marketing for North America


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Fred Hickman has joined Shengyi Technology Co. as the VP of OEM Marketing for North America.  He will primarily focus on increasing sales of Shengyi's high speed digital (HSD) laminate and prepreg offerings.

“We are proud to have Fred joining the U.S. marketing team. A person of his caliber will be valuable as we expose the capabilities of Shengyi Technology to the OEM designers in the U.S.,” stated Renxi Chen, President of Shengyi Technology Co., LTD.

Fred is an accomplished Marketing Manager with more than 20 years of experience calling on OEMs, EMS, ODMs and IDMs in the Semiconductor Industry. He worked 8 years at Isola and 15 years at Park (Neltec) in similar roles. Hickman was successful in increasing revenue significantly for both companies. 

Mike Muck, Director of Sales North America for Shengyi commented, “Fred is an excellent choice to complement the developing team responsible for North America and I look forward to working together to promote the Shengyi brand.” 

About Shengyi Technology, Co.

Based in Dongguan since 1985, Shengyi Technology Co., Ltd. (formerly known as Guangdong Shengyi Sci. Tech Co., Ltd.), a public company, is joint-ventured by AVA International Ltd. (formerly known as Mica-AVA (Far East) International Limited), Dongguan Electronic Industry General Company and Guangdong Foreign Trade Imp. & Exp. Corporation. Shengyi manufactures FR-4, CEM-1, CEM-3 and Prepreg. Shengyi’s products are mainly used for making single sided, double sided and multilayer printed circuits board, which are widely applied in mobile phone, automotive, telecommunication equipment, computers and higher-level electrical products.

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